How to be Creative

An ongoing publishing project between Dan Jones and myself throughout 2007, How to be Creative will pool the knowledge, experience and creative contacts that we’ve both accumulated through running TEN4 magazine, IDEASFACTORY and 4Talent into an invaluable advice manual for creative people looking to make a decent living from their talents.

It will cover everything from setting up a business to forms, taxes and funding; emerging marketing strategies; exploiting new media; when to get an agent and, crucially, how to put a price on your creative IP. Inspirational on-the-ground case studies will sit alongside stunning photography and solid, practical, from-the-horses-mouth guidance on best practice.

Watch this space for further updates, and please feel free to leave your creative input.

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